Anyware Insights
March 2011
This month Phil shows you how to join all your bits and pieces of marketing together to make a well oiled marketing machine. Just like a big old marketing transformer.
This month in Anyware Insights:
How Your Marketing Machine can Increase Conversions by 3200%
Anyware Website Marketing Plan
Featured Client – Private Collection
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How Your Marketing Machine Can Increase Your Conversions by 3200%
A great marketing machine is one that captures the maximum number of passing visitors then adds them to your repeat sales system where you constantly engage, educate and up-sell them. Every business has a marketing machine. It includes everything that attracts customers to you and everything that encourages them to do repeat business with you. If you design it, tweak it and tune it, it will consistently deliver a growing number of prospects and customers. If you don’t it will work by accident and your business will always do what it has always done. 
Which Source? New prospects can arrive via anything from word of mouth to Google searches to YouTube. The list is huge (see the diagram) and with this many potential sources of customers, it’s easy to become a "Jack of all opportunities" and a master of none. Avoid "I have to get on Facebook or my business is lost." Think about and figure out the 2 or 3 sources that are most likely to give you the best return for the least amount of your time and money. Prioritise them and focus on them. Develop one opportunity at a time.
Read rest of article Prosperous marketing
Phil
Anyware Web Site Marketing Plan
Attract More of Your Best Customers To build a truly remarkable web site, one that attracts your best prospects and converts them into your best customers, you need a great plan. Your web site marketing plan…
Food for thought…
"There are two big forces at work, external and internal. We have very little control over external forces such as tornadoes, earthquakes, floods, disasters, illness and pain. What really matters is the internal force. How do I respond to those disasters? Over that I have complete control." – Leo Buscaglia
Do you want:
- More simple advice that helps your business grow?
- Your business to appear on the Google map?
- To succeed online in 10 minutes per day?
- An introduction to Facebook for Business?
Find all this and much more in past issues of Anyware Insights We welcome your feedback or questions.
If you have anything you’d like to share please leave us a comment on our web design blog – we’d love to hear from you! Sincerely, The Anyware Team
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SEMINAR
How to Grow a Great Business –
Simplify your Marketing AND your Website
When
Thursday 24th March 2011
10am – 12.00 noon
Where
Hutt Valley Chamber of Commerce Level 3, Chamber of Commerce House 20 Daly Street LOWER HUTT
Information about this seminar and registration details on our website
or register at the
Hutt Valley Chamber of Commerce.
with Amber
Phone:04 939 9821
Quick Tip
Baby Steps Earn Faster
In our experience, people often have big plans for their web site. And many won’t go live until those big plans are 100% complete.
Your web site can spend a year in development waiting for every I and T to be crossed and dotted.
Meanwhile it earns nothing.
In most cases we successfully convince our clients to start small and go live with stage 1.
Read more
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Featured Client Private Collection Private Collection displays the range of knitwear by Visage It is a site with a clean, clear design that draws the reader’s eye to the garments The range is displayed against a plain white background. This makes the images stand out on the page. Text is minimal, allowing all the focus to stay where it should be, on the garments.
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Do you need an obligation free discussion about your website requirements? Contact Us today to find out how we can help you BNI
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