Anyware Insights
August 2009
This month in Anyware Insights:
Facebook is for over 35s & business, not teenagers
Make Your Ideal Customers Magically Appear
Win a Video on your web site – Instant Prize Draw
Contact Us
Featured Clients – Natraj Indian Restaurant
In this issue we show you a cost effective way to engage your customers, how to attract more of your perfect customer and how we helped a restaurant give their future customers what they need.
Facebook is for over 35s and business, not teenagers
If you thought Facebook was just a place where teenagers waste their youth online then think again. Facebook is overflowing with business people and over 35’s who are ready to engage with your business.
In this article we show you some simple steps to using Facebook to help your customers spend more – without wasting hours on the frivolous aspects of social networking.
For an intro to social networking see our previous article: social networking for small business
So where do you start? We have put together a list of simple steps for getting the most out of Facebook.
Make Your Ideal Customers Magically Appear It’s amazing how when you know who your best customers are and you focus on finding more of them, they just walk through the door. We learned this years ago when we wrote our first ideal client profile.
There’s the obvious effect where you pick up on opportunities that you would have missed if you were not looking for them. But it goes way beyond that.
We found ideal customers appearing from places that we could not possibly have influenced.
Try it yourself – you’ll be surprised. Here’s how:
1. Write a profile for your ideal customer.
2. Hang it on your wall.
3. Read it every day.
It’s that simple.
Actually, it’s even simpler – here’s a template you can use!
Instant Prize draw for being on the newsletter list!
Click here to enter the instant prize draw for a Google Map, Google Calendar or YouTube Video on your web site.
Yes, please forward this newsletter to my friend so they can also enter the instant prize draw.
Want to thank your clients?
We get tons of positive feedback from clients who love choosing a small thank you gift. It’s a great way to build your brand in a really positive way.
Ask us about your own gift shop!
Contact Us:
Do you need an obligation free discussion about your website requirements? Then Contact Us
Got a question that needs answering? Then get Answers
Contact Us today to find out how we can help you. Want more simple advice that helps your business grow?
See past issues of Anyware Insights.
Food for thought …
Tired of thinking outside of the box? Think about this…
"There is no box, there never was…"
When you think outside the box, the box goes away.
We hope you found something of use in Anyware Insights. We welcome your feedback or comments, please email us at info@anyware.co.nz with any comments that you have about Anyware Insights.
For past issues of our newsletter, check out our newsletter archive. You’ll find useful information about How to stay in touch with your best customers, Email solutions for your web site, Make testimonials work and much more.
Sincerely, The Anyware Team
Favourites
Accommodation Web sites:
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Google Street View:
Is your business easy to find? Google Street view can show the entrance to your business from the street.
See example
Search Engine Starter:
Do you want more enquiries from your web site? We can ‘optimise’ your web site so you get better rankings.
Dip your toe in the water with our SEO starter package – get results for a small investment.
Newsletter Service:Want to communicate easily and quickly to your best customers? Have a look at email upsellers.
Contact Us today to find out how else we can help you.
Featured Clients
Anyware has recently redeveloped a web site for Natraj Indian Restaurant.
Natraj Restaurant is situated near the Mana Marina and hasover 30 different Indian dishes.
The upstairs dining floor of the restaurant has picturesque sea views, as well as having an intimate downstairs dining area where you can enjoy your meal in a warm friendly atmosphere.
The owners of Natraj have recently updated their menu and needed the website to reflect this in a way that was easy for customers to browse and then phone for a booking.
Talk to Chirag about group functions and birthday discounts.
Does your existing site look as good as it could? Contact us – we can help your business stand out from the crowd.
More Recent Web Sites:
Greater Mobility – Mobility Aids
Taita Pharmacy – Local Pharmacy
Private Collection – Contemporary women’s knitwear
PommyGranate Training – Tailored training for fruitful results