Please click the play button.
Oops... Were you annoyed that the video button didn't go anywhere or do anything? I know I was when I was recently asked to review a friend's video they had just put on their website and the exact same thing happened. As it turned out I could view their video on Chrome and Internet Explorer but not Firefox! The video itself was really good but that fact that my first attempt to view it failed abysmally still took some gloss off it. To compound issues I also found out that the video has not been properly optimised to make the most of SEO.
Imagine also how you would feel if your visitors don't have the opportunity to hear and see what you have to say and leave your website within the first 10 seconds which is the generally accepted time for bounce rates. One of the top reasons for high bounce rates from websites is that a lot of visitors are overwhelmed with the amount of information being placed in front of them.
Remember how many chances you get to make a first impression - one. According to Dr McQuivey of Forrester Research watching a minute of video is the equivalent of reading 1.8 million words.
A video can:
The scope for a Home Page Video is endless.... it is just your imagination that can limit it.
In our next newsletter we will look at the benefits of having a video on your Home Page.....Watch this space.
P.S. If you'd like a hand to get your first video up and running we have some helpful packages for you..
PACKAGE 1 - $545
Script written by yourself
Youtube Home Page Video Package
PACKAGE 2 - $745
Script provided by us
Youtube Home Page Video Package with script