I want to tell you about a really cool problem one of my clients had recently.
A few weeks before Christmas I got a call from George at Bohemein Chocolate saying "Help me Phil, I can't keep up.
I'm getting 60 responses per day for our special offer. We can't produce enough chocolate and our poor little shop is not big enough to fit all these people in at lunch time. The response is overwhelming us and I need you to dial it down."
That's the last thing a marketer wants to hear right?
Read the rest of the article and watch the video about this irresistible offer.