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Anyware Web Site Design Wellington
Anyware Insights

April 2009
This month in Anyware Insights - Want to increase traffic to your web site?
Perpetual Marketing Machine
Testimonials Sell
Free Advice!
Refer a Friend & Choose Your Gift
More Info
Featured Client - Amy Schulz Photography
Welcome to Anyware Insights. In the last month we have experienced an increase in sales and business activity from small businesses who are leading the recovery. Help us to spread the positive news!

In this issue we show you how to attract more customers, convince prospects to buy, and find out what your customers really think.
Turn One Article into a Perpetual Marketing Machine
Which product or service do you sell a lot of? What advice do your customers ask for most often about your product or service? Now you have a topic for a great article that you know people are looking for!

But don't stop after you've published the article in your newsletter - you'll miss out on the greatest marketing opportunities.

Be sure to add your article to your web site so search engines can find it. The best leverage comes when you submit your article to online article directories. This is the step that delivers great rankings and maximises visitors to your web site.

Each article you write can produce a small stream of new customers. And over time the streams can become a river.

What are you an expert in? Can you write one article?
Or even better, have you already written articles that are yet to deliver new customers?

See how the process works or contact us and we'll do it for you.
Testimonials Sell
The most convincing thing you can tell a prospective customer is what another customer said about you.

So ask for feedback from your customers. New customers see far more credibility in what a customer has to say about a product than the traditional manufacturer's blurb.

Every customer interaction is an opportunity for feedback. So ask for feedback and publish it on your web site.
This has two positive effects:
Prospective customers see what others have to say and this builds credibility for your business.
Clients love to be made to feel included, they always have an opinion and most are more than willing to share it.

On completion of every project we send a survey, and publish feedback.

Could your business benefit from a simple process for collecting feedback and testimonials?

PS. Negative feedback is even better than positive feedback. By fixing what your customers think is wrong you create happy customers who do the selling for you!
Free Advice!
Want more simple advice that helps your business grow?
See past issues of Anyware Insights.
Refer a Friend & Choose Your Gift!

Refer a new client to us and receive a voucher to spend at our gift shop!

You choose your gift - see the Anyware gift shop

Want to thank your clients?
We get tons of positive feedback from clients who love choosing a small thank you gift. It's a great way to build your brand in a really positive way.
Ask us about your own gift shop!
More Info: 
Do you need an obligation free discussion about your website requirements? Then Contact Us

Got a question that needs answering? Then get Answers

Contact Us today to find out how we can help you.
Food for thought ...

                The best way out is always through.
                                               --Robert Frost

We hope you found something of use in Anyware Insights. We welcome your feedback or comments, please email us at with any comments that you have about Anyware Insights.

For past issues of our newsletter, check out our newsletter archive. You'll find useful information about Why and How to Back up your Data, Online forms, Making your first impression count and much more.

The Anyware Team
Photography Web sites:
Do you know a professional photographer? Check out our new web sites for Photographers.

Google Street View:
Is your business easy to find? Google Street view can show the entrance to your business from the street.
Search Engine Starter:
Want top search engine rankings and more enquiries?
We can 'optimise' your web site so you get better rankings.
Dip your toe in the water with our SEO starter package - get results for a small investment.

Email Upseller:
Want to sell more to your best customers? Have a look at email upsellers.

Contact Us today to find out how else we can help you.

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Featured Client
  Amy Schulz Photography
Amy Schulz


Amy Schulz is a wedding photographer. She works in a documentary style, unobtrusively collating a record of your wedding day before, during and after the ceremony, then working with the bridal party to create portraits that are contemporary, beautiful and unique.

Amy needed a web site that could show case her photos in a site that she could manage herself, is easy to use and loads fast! Amy has achieved all that in her new web site. See how this been achieved for her:

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