back to newsletter page

Web Design Wellington

Anyware Insights

July 2008

Welcome to Anyware Insights, a quick read, with simple advice to hep you stand out from the crowd.
In this issue read tips to convert Office 2007 files and making thank you gifts work for you and your clients ...
This month in Anyware Insights...
How to please clients with a thank you gift
Sales Tip of the Month
Refer a Friend
Did you know?
Convert Office 2007 format
How to please your customers with thank you gifts
Businesses hold client events, and give gifts, notes, or cards to tell people "thank you".  What is the best way to send that message that is both appropriate and timely?

Many businesses send Christmas cards unfortunately this is also one of the busiest times of the year. Think of other times of the year you can send a card, thank you gift or hold a client event so it will stand out:
-         Labour weekend
-         Client birthday
-         Anniversary of work commencing
-         Mid Winter Dinner
-         Summer BBQ

Sometimes the best way to recognise the client is by acting on the moment, acknowledging a significant time commitment from a client with a letter, or a gift at the time.

There are advantages recognising clients as individuals. Often the best recognition is often something which acknowledges the uniqueness of the individual responsible for sharing business with you.

Depending on how well you know the client, you may personalise the gift to the client's personal hobby, work style, business interests, family or charitable interests.

Remember, It's About Them:
This is not the time to mix marketing with gift giving. The coffee cup or key chain with your logo can be seen to be self-serving. The key is to know your client and what will make them feel appreciated.

Anyware Gift Shop, How we do it
We have recently developed a Gift Shop. We use this shop to send thank you gifts to clients from time to time. Clients are able to log onto the site choose the gift that appeals to them, a truly personalised gift! We have also used this service to promote some of our clients' products and services and included some of our favourite charities.

By developing a gift shop we have been able to thank our clients twice; once when they choose a gift they want and the second time by supporting and promoting their business.

There will be regular updates with new and interesting products. If you  think this can work for you, please ask us for more details.

See the Anyware Gift Shop and spot the booby prize!!

read more ...
Sales Tip of the Month...
Red Hot Business CoachingWhen planning your marketing spend, consider the product margins rather than the dollar amount of turnover you hope to increase. For instance you make as much money from promoting and selling $100,000 of goods at a 50% total profit margin as selling $1,000,000 at 5%!

Steve Hockley is a Red Hot business coach who can help you make a good business great. You can contact Steve on 04 894 7111 or online at
Refer a Friend
Refer a Friend & Receive 4 months of
FREE standard hosting

Do you know someone who is considering building a website? Refer them to us and you will get four months of free standard hosting* if they do work with us.

Refer a friend today and we will take care of the rest. If they sign up, you will automatically receive your 4 months of free standard hosting.*

*Standard hosting covers hosting for one domain name assigned to your account limited to $30 a month.

We hope you found something of use in Anyware Insights. We welcome your feedback or comments, please email us at with any comments that you have about Anyware Insights.
The Anyware Team

Did you know?
Your Email keyboard Shortcuts:
Reply to an email you are reading: Ctrl+R
Forward an email you are reading: Ctrl+F
Anyware Services
Anyware offers a complete range of Web Design services.
Contact Us today to find out how we can help you
Join Our Mailing List
 Convert Office 2007 format
Have you been receiving new Excel, Word and PowerPoint files that you can't read because they are in Office 2007 format?

You can install a converter so you can open these files in older versions of M$ Office, let us know if you need help installing it.
Featured Client

Healthy 10-20 is a vitamin and herbal supplement supplier for sport and nutrition. Healthy 1020 aims to supply the public with the highest quality, chemical free, natural health products. These are sourced from reliable and responsible producers world wide, supported by competent, knowledgeable staff, with professional backup from qualified practitioners.

This site is also a great example of how a well constructed shopping cart and online payments can work for both you and your customers.

Go to for details

Web Design Wellington - Home